What is holding you back from being the writer you want to be?

As a writing instructor and coach I work with writers every day who are not reaching their full potential. What holds them back? When you talk with struggling writers they generally mention one of three problems: ~ Lack of writing skills~ Lack of writing opportunities~ Lack of knowledge As a writing professional with more than […]

Great Writing For Facebook: 3 Tips To Help Your Posts Get Read

Writing for Facebook seems like the most natural thing in the world for many people, but look a little closer, and you’ll see there’s a strategy at work. There is a reason why some people and some FB Pages attract a lot more attention than others. It is all in the content of the posts, which […]

The Advertising Industry Has Changed. Here’s What Copywriters Need To Know

The Advertising Industry Has Changed. Here’s What Copywriters Need To Know by MANDY SPEECHLY For most of the twentieth century, television was the preferred channel for advertisers to promote their goods to the masses. A formula was created – the 30-second tv commercial, backed by press, poster and radio adverts. But the advertising landscape has […]